\u201cBrand is King – Th\u01b0\u01a1ng hi\u1ec7u l\u00e0 vua\u201d \u0111\u00e3 tr\u1edf th\u00e0nh c\u00e2u n\u00f3i ph\u1ed5 bi\u1ebfn trong nhi\u1ec1u n\u0103m qua b\u1edfi v\u00ec n\u00f3 n\u00f3i \u0111\u00fang s\u1ef1 th\u1eadt. Trong th\u1ebf gi\u1edbi kinh doanh \u0111\u1ea7y c\u1ea1nh tranh, n\u1ebfu mu\u1ed1n c\u00f3 ch\u1ed7 \u0111\u1ee9ng trong ng\u00e0nh th\u00ec c\u1ea7n ph\u1ea3i c\u00f3 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh. V\u00e0 n\u1ebfu mu\u1ed1n th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh th\u1ed1ng tr\u1ecb th\u1ecb tr\u01b0\u1eddng, b\u1ea1n c\u1ea7n ch\u00fa \u00fd \u0111\u1ebfn nh\u1eefng g\u00ec c\u00e1c c\u00f4ng ty l\u1edbn \u0111\u00e3 v\u00e0 \u0111ang l\u00e0m \u0111\u1ec3 \u0111\u01b0a th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a h\u1ecd l\u00ean \u201cngai v\u00e0ng\u201d.<\/p>\n
T\u1eeb Coca-Cola, Mc Donald\u2019s \u0111\u1ebfn IKEA v\u00e0 Nike, d\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 b\u00e0i h\u1ecdc x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a c\u00e1c t\u00ean tu\u1ed5i h\u00e0ng \u0111\u1ea7u th\u1ebf gi\u1edbi m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng trong ch\u00ednh c\u00f4ng ty c\u1ee7a m\u00ecnh.<\/p>\n X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u doanh nghi\u1ec7p ho\u00e0n to\u00e0n l\u00e0 v\u1ec1 c\u1ea3m x\u00fac – ngay c\u1ea3 khi b\u00e1n m\u00e1y m\u00f3c c\u00f4ng nghi\u1ec7p, b\u1ea1n v\u1eabn c\u00f3 th\u1ec3 g\u1ee3i l\u00ean c\u1ea3m x\u00fac cho kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, ch\u1eb3ng h\u1ea1n nh\u01b0 s\u1ef1 h\u00e0i l\u00f2ng khi mua \u0111\u01b0\u1ee3c m\u1ed9t s\u1ea3n ph\u1ea9m \u0111\u00e1ng tin c\u1eady v\u00e0 ni\u1ec1m t\u1ef1 h\u00e0o khi \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng \u0111\u00fang \u0111\u1eafn.<\/p>\n T\u1ea5t nhi\u00ean, c\u1ea3m x\u00fac th\u1eadm ch\u00ed c\u00f2n quan tr\u1ecdng h\u01a1n trong c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 B2C. H\u00e3y nh\u00ecn c\u00e1ch Coca-Cola x\u00e2y d\u1ef1ng m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u d\u1ef1a tr\u00ean c\u1ea3m x\u00fac vui v\u1ebb, h\u00e2n hoan, th\u01b0 gi\u00e3n v\u00e0 ho\u00e0i ni\u1ec7m v\u1edbi c\u00e1c kh\u1ea9u hi\u1ec7u nh\u01b0 U\u1ed1ng Coke v\u00e0 m\u1ec9m c\u01b0\u1eddi, Kh\u00f4ng th\u1ec3 \u0111\u00e1nh b\u1ea1i c\u1ea3m gi\u00e1c, Cu\u1ed9c s\u1ed1ng c\u00f3 v\u1ecb ngon, H\u1ea1nh ph\u00fac r\u1ed9ng m\u1edf hay Cu\u1ed9c s\u1ed1ng b\u1eaft \u0111\u1ea7u t\u1eeb \u0111\u00e2y.<\/p>\n Hay nh\u01b0 Nike, t\u1eeb thi\u1ebft k\u1ebf s\u1ea3n ph\u1ea9m \u0111\u1ebfn ch\u1ecdn \u0111\u1ea1i s\u1ee9 th\u01b0\u01a1ng hi\u1ec7u, h\u1ecd lu\u00f4n truy\u1ec1n c\u1ea3m h\u1ee9ng cho m\u1ecdi ng\u01b0\u1eddi. T\u1ea5t c\u1ea3 c\u00e1c qu\u1ea3ng c\u00e1o c\u1ee7a Nike \u0111\u1ec1u th\u00fac \u0111\u1ea9y ng\u01b0\u1eddi mua \u0111\u1ee9ng l\u00ean, ti\u1ebfn v\u1ec1 ph\u00eda tr\u01b0\u1edbc v\u00e0 kh\u00f4ng b\u1ecf cu\u1ed9c. N\u00f3i c\u00e1ch kh\u00e1c, l\u00e0 \u201cJust Do It – C\u1ee9 l\u00e0m \u0111i\u201d. Qu\u1ea3ng c\u00e1o c\u1ee7a Nike l\u00e0 m\u1ed9t l\u1eddi ca ng\u1ee3i v\u1ec1 c\u00f4ng vi\u1ec7c v\u00e0 chi\u1ebfn th\u1eafng, truy\u1ec1n c\u1ea3m h\u1ee9ng cho nh\u1eefng ng\u01b0\u1eddi mua ti\u1ec1m n\u0103ng v\u01b0\u1ee3t qua \u201ckh\u00eda c\u1ea1nh l\u01b0\u1eddi bi\u1ebfng\u201d c\u1ee7a h\u1ecd v\u00e0 s\u1ed1ng c\u00f3 \u00fd ngh\u0129a h\u01a1n. <\/p>\n Theo c\u00e1ch t\u01b0\u01a1ng t\u1ef1 n\u00e0y, Apple th\u01b0\u1eddng g\u1eafn li\u1ec1n v\u1edbi s\u1ef1 s\u00e1ng t\u1ea1o, trong khi Amazon t\u1ea1o ra ni\u1ec1m t\u1ef1 h\u00e0o v\u00ec \u0111\u00e3 \u0111\u01b0a ra nh\u1eefng quy\u1ebft \u0111\u1ecbnh \u0111\u00fang \u0111\u1eafn v\u00e0 Heineken h\u01b0\u1edbng \u0111\u1ebfn s\u1ef1 \u0111\u1ed3ng c\u1ea3m.<\/p>\n Ngo\u00e0i vi\u1ec7c x\u00e2y d\u1ef1ng b\u1ea3n s\u1eafc th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh m\u1ebd, ch\u00fang ta c\u0169ng c\u1ea7n kh\u01a1i d\u1eady c\u1ea3m x\u00fac t\u1ef1 nhi\u00ean c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed1i li\u00ean h\u1ec7 c\u1ea3m x\u00fac l\u00e2u d\u00e0i v\u1edbi th\u01b0\u01a1ng hi\u1ec7u. \u0110i\u1ec1u \u0111\u00f3 c\u00f3 ngh\u0129a l\u00e0, b\u1ea5t k\u1ec3 chi\u1ebfn l\u01b0\u1ee3c n\u00e0o doanh nghi\u1ec7p c\u1ee7a b\u1ea1n th\u1ef1c hi\u1ec7n, t\u1eeb t\u1ea1o logo \u0111\u1ebfn ti\u1ebfp th\u1ecb, m\u1ecdi th\u1ee9 \u0111\u1ec1u ph\u1ea3i nh\u1eafm \u0111\u1ebfn kh\u00e1ch h\u00e0ng \u1edf m\u1ed9t m\u1ee9c \u0111\u1ed9 c\u1ea3m x\u00fac kh\u00e1c nhau, c\u00f3 th\u1ec3 kh\u01a1i d\u1eady t\u00ecnh y\u00eau c\u1ee7a h\u1ecd \u0111\u1ed1i v\u1edbi th\u01b0\u01a1ng hi\u1ec7u, th\u00fac \u0111\u1ea9y mong mu\u1ed1n c\u1ee7a h\u1ecd \u0111\u1ed1i v\u1edbi s\u1ea3n ph\u1ea9m ho\u1eb7c mang l\u1ea1i cho h\u1ecd c\u1ea3m gi\u00e1c an to\u00e0n.<\/p>\n \u201cN\u1ebfu th\u00e0nh c\u00f4ng trong vi\u1ec7c x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u doanh nghi\u1ec7p, b\u1ea1n s\u1ebd n\u00e2ng cao \u0111\u01b0\u1ee3c s\u1ef1 uy t\u00edn, t\u0103ng c\u01b0\u1eddng \u0111\u1ed9 nh\u1eadn di\u1ec7n v\u00e0 c\u00f3 th\u00eam nhi\u1ec1u kh\u00e1ch h\u00e0ng trung th\u00e0nh\u201d<\/p>\n<\/blockquote>\n B\u1ea1n c\u00f3 bi\u1ebft l\u00fd do l\u1edbn nh\u1ea5t d\u1eabn \u0111\u1ebfn th\u00e0nh c\u00f4ng c\u1ee7a McDonald\u2019s l\u00e0 t\u00ednh nh\u1ea5t qu\u00e1n c\u1ee7a h\u1ecd kh\u00f4ng? Nh\u1eefng chi\u1ebfc b\u00e1nh m\u00ec k\u1eb9p th\u1ecbt gi\u1ed1ng nhau, \u0111\u1ed3 u\u1ed1ng gi\u1ed1ng nhau, m\u00f3n tr\u00e1ng mi\u1ec7ng gi\u1ed1ng nhau, b\u1ea7u kh\u00f4ng kh\u00ed gi\u1ed1ng nhau, s\u1ef1 s\u1ea1ch s\u1ebd v\u00e0 ti\u1ec7n l\u1ee3i nh\u01b0 nhau b\u1ea5t k\u1ec3 nh\u00e0 h\u00e0ng \u0111\u00f3 \u1edf Tokyo, San Francisco hay Vi\u1ec7t Nam. \u0110\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng \u0111\u1ed9ng l\u1ef1c kinh doanh ch\u00ednh c\u1ee7a McDonalds k\u1ec3 t\u1eeb khi h\u1ecd b\u1eaft \u0111\u1ea7u. T\u1ea5t nhi\u00ean v\u1edbi s\u1ef1 nh\u1ea5t qu\u00e1n \u0111\u00f3 th\u00ec ph\u1ea3i c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng. Trong khi ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a McDonald c\u00f3 ph\u1ea7n g\u00e2y tranh c\u00e3i th\u00ec h\u1ecd ch\u1eafc ch\u1eafn c\u00f3 s\u1ef1 nh\u1ea5t qu\u00e1n.<\/p>\n Ho\u1eb7c nh\u01b0 \u0111\u1ed1i v\u1edbi Nike, ngay c\u1ea3 kh\u1ea9u hi\u1ec7u \u0111\u1eb7c tr\u01b0ng \u201cJust Do It\u201d v\u1eabn gi\u1eef nguy\u00ean, c\u00e1c thi\u1ebft k\u1ebf s\u1ea3n ph\u1ea9m v\u00e0 qu\u1ea3ng c\u00e1o h\u1ecd s\u1eed d\u1ee5ng \u0111\u1ec1u g\u1ee3i l\u00ean c\u1ea3m gi\u00e1c tuy\u1ec7t v\u1eddi trong m\u1ed7i con ng\u01b0\u1eddi trong h\u01a1n 30 n\u0103m qua.<\/p>\n V\u00ec sao c\u00e1c th\u01b0\u01a1ng hi\u1ec7u n\u00e0y l\u1ea1i \u0111\u1ec1 cao t\u00ednh nh\u1ea5t qu\u00e1n nh\u01b0 v\u1eady? Th\u1ee9 nh\u1ea5t l\u00e0 v\u00ec nh\u1ea5t qu\u00e1n t\u1ea1o c\u1ea3m gi\u00e1c quen thu\u1ed9c. Nh\u1ea5t qu\u00e1n t\u1eeb logo, th\u00f4ng \u0111i\u1ec7p, ph\u00f4ng ch\u1eef, m\u00e0u s\u1eafc \u0111\u1ebfn phong c\u00e1ch ph\u1ee5c v\u1ee5\u2026 khi\u1ebfn h\u1ecd tr\u1edf n\u00ean r\u1ea5t \u0111\u00e1ng nh\u1edb trong m\u1eaft kh\u00e1ch h\u00e0ng. M\u1eb7t kh\u00e1c, vi\u1ec7c tr\u00ecnh b\u00e0y nh\u1eefng gi\u00e1 tr\u1ecb gi\u1ed1ng nhau v\u1edbi c\u00f9ng m\u1ed9t cung c\u00e1ch cho m\u1ecdi kh\u00e1ch h\u00e0ng \u1edf m\u1ed7i b\u01b0\u1edbc tr\u1ea3i nghi\u1ec7m c\u1ee7a h\u1ecd l\u00e0 d\u1ea5u hi\u1ec7u c\u1ee7a m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e1ng tin c\u1eady. Khi kh\u00e1ch h\u00e0ng nh\u1eadn ra th\u01b0\u01a1ng hi\u1ec7u v\u00e0 li\u00ean k\u1ebft n\u00f3 v\u1edbi nh\u1eefng \u0111i\u1ec1u t\u00edch c\u1ef1c, h\u1ecd c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng mua h\u00e0ng h\u01a1n v\u00e0 quan t\u00e2m \u0111\u1ebfn doanh nghi\u1ec7p c\u1ee7a b\u1ea1n l\u00e2u d\u00e0i.<\/p>\n Khi n\u00f3i \u0111\u1ebfn vi\u1ec7c x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u doanh nghi\u1ec7p, c\u00e2u n\u00f3i \u201cIm l\u1eb7ng l\u00e0 v\u00e0ng\u201d kh\u00f4ng c\u00f2n \u0111\u00fang n\u1eefa. M\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a vi\u1ec7c x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u l\u00e0 s\u1ef1 hi\u1ec7n di\u1ec7n. N\u00f3i c\u00e1ch kh\u00e1c b\u1ea1n c\u1ea7n li\u00ean t\u1ee5c nh\u1eafc nh\u1edf m\u1ecdi ng\u01b0\u1eddi r\u1eb1ng b\u1ea1n t\u1ed3n t\u1ea1i. Nh\u1eefng doanh nghi\u1ec7p l\u1edbn nh\u01b0 Starbucks \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng vang d\u1ed9i nh\u01b0 v\u1eady v\u00ec h\u1ecd hi\u1ec3u t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c duy tr\u00ec s\u1ef1 hi\u1ec7n di\u1ec7n c\u1ee7a m\u00ecnh.<\/p>\n Starbucks \u0111\u00e3 hi\u1ec7n di\u1ec7n tr\u1ef1c tuy\u1ebfn t\u1eeb l\u00e2u. C\u00f4ng ty ra m\u1eaft trang web ri\u00eang v\u00e0o n\u0103m 1998, r\u1ea5t l\u00e2u tr\u01b0\u1edbc c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. V\u00e0 th\u01b0\u01a1ng hi\u1ec7u n\u00e0y \u0111\u00e3 s\u1edbm \u00e1p d\u1ee5ng ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i v\u00e0o nh\u1eefng n\u0103m 2000. Kh\u00f4ng ch\u1ec9 v\u1eady, h\u1ecd c\u00f2n s\u1eed d\u1ee5ng \u0111a d\u1ea1ng c\u00e1c k\u00eanh ti\u1ebfp th\u1ecb truy\u1ec1n th\u1ed1ng v\u00e0 k\u1ef9 thu\u1eadt s\u1ed1 nh\u01b0 qu\u1ea3ng c\u00e1o tr\u00ean TV, m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 ti\u1ebfp th\u1ecb qua email. B\u1eb1ng c\u00e1ch n\u00e0y, Starbucks \u0111\u1ea3m b\u1ea3o r\u1eb1ng th\u00f4ng \u0111i\u1ec7p th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh \u0111\u1ebfn \u0111\u01b0\u1ee3c v\u1edbi kh\u00e1ch h\u00e0ng th\u00f4ng qua nhi\u1ec1u \u0111i\u1ec3m ti\u1ebfp x\u00fac, t\u1ed1i \u0111a h\u00f3a kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb v\u00e0 m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c.<\/p>\n N\u1ebfu m\u1ecdi ng\u01b0\u1eddi kh\u00f4ng th\u1ec3 nh\u00ecn th\u1ea5y ho\u1eb7c nghe th\u1ea5y th\u00f4ng tin t\u1eeb b\u1ea1n, h\u1ecd s\u1ebd ch\u00fa \u00fd \u0111\u1ebfn \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a b\u1ea1n. \u0110\u00f3 l\u00e0 l\u00fd do t\u1ea1i sao vi\u1ec7c xu\u1ea5t hi\u1ec7n th\u01b0\u1eddng xuy\u00ean tr\u00ean c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i, nh\u1ea5t l\u00e0 g\u1eedi email ti\u1ebfp th\u1ecb l\u00e0 \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng. B\u00ed quy\u1ebft \u1edf \u0111\u00e2y l\u00e0 \u0111\u1ea3m b\u1ea3o b\u1ea1n mang \u0111\u1ebfn gi\u00e1 tr\u1ecb cho ng\u01b0\u1eddi nh\u1eadn. Nh\u01b0 th\u1ef1c t\u1ebf \u0111\u00e3 ch\u1ee9ng minh, \u01b0u \u0111\u00e3i v\u00e0 phi\u1ebfu gi\u1ea3m gi\u00e1 l\u00e0 c\u00e1ch tuy\u1ec7t v\u1eddi \u0111\u1ec3 l\u00e0m \u0111i\u1ec1u \u0111\u00f3. <\/p>\n M\u1eb7c d\u00f9 s\u1ef1 hi\u1ec7n di\u1ec7n v\u00e0 m\u1edf r\u1ed9ng ph\u1ea1m vi ti\u1ebfp c\u1eadn c\u00f3 th\u1ec3 quan tr\u1ecdng nh\u01b0ng ch\u00ednh n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng m\u1edbi thu h\u00fat v\u00e0 h\u1ea5p d\u1eabn ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n L\u1ea5y th\u01b0\u01a1ng hi\u1ec7u b\u00e1n l\u1ebb \u0111\u1ed3 n\u1ed9i th\u1ea5t IKEA l\u00e0m v\u00ed d\u1ee5. H\u1ecd kh\u00f4ng ch\u1ec9 nhanh ch\u00f3ng b\u1eaft k\u1ecbp c\u00e1c xu h\u01b0\u1edbng m\u1edbi nh\u1ea5t m\u00e0 c\u00f2n c\u00f3 nh\u1eefng ch\u00fa th\u00edch d\u00ed d\u1ecfm v\u00e0 n\u1ed9i dung ng\u1eafn g\u1ecdn gi\u00fap truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p c\u1ee7a m\u00ecnh m\u1ed9t c\u00e1ch d\u1ec5 ch\u1ecbu v\u00e0 h\u00e0i h\u01b0\u1edbc.<\/p>\n \u0110i\u1ec3n h\u00ecnh, h\u1ecd \u0111\u00e3 \u00e1p d\u1ee5ng ch\u01b0\u01a1ng tr\u00ecnh t\u1eb7ng n\u00f4i mi\u1ec5n ph\u00ed cho c\u00e1c em b\u00e9 sinh ra \u0111\u00fang 9 th\u00e1ng k\u1ec3 t\u1eeb ng\u00e0y khuy\u1ebfn m\u00e3i b\u1eaft \u0111\u1ea7u. H\u01a1n n\u1eefa, qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c tung ra v\u00e0o ng\u00e0y L\u1ec5 T\u00ecnh nh\u00e2n 14\/2 khuy\u1ebfn kh\u00edch cho c\u00e1c c\u1eb7p \u0111\u00f4i t\u1eadn h\u01b0\u1edfng s\u1ef1 ng\u1ecdt ng\u00e0o trong ng\u00e0y l\u00e3ng m\u1ea1n nh\u1ea5t trong n\u0103m.<\/p>\n C\u00f3 r\u1ea5t nhi\u1ec1u \u0111i\u1ec1u r\u00fat ra t\u1eeb qu\u1ea3ng c\u00e1o thu h\u00fat v\u00e0 vui nh\u1ed9n n\u00e0y, \u0111i\u1ec1u r\u00f5 r\u00e0ng nh\u1ea5t l\u00e0 s\u1ef1 s\u00e1ng t\u1ea1o trong x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u doanh nghi\u1ec7p kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng xoay quanh nh\u1eefng thi\u1ebft k\u1ebf h\u00ecnh \u1ea3nh ho\u1eb7c c\u00e1ch ch\u01a1i ch\u1eef ph\u1ee9c t\u1ea1p, m\u00e0 c\u00f3 th\u1ec3 l\u00e0 khai th\u00e1c m\u1ed9t c\u00e1ch s\u00e1ng t\u1ea1o c\u00e1c s\u1ef1 ki\u1ec7n ho\u1eb7c d\u1ecbp c\u1ee5 th\u1ec3.<\/p>\n Hu\u1ef3nh Tr\u00e2m<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":" X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u doanh nghi\u1ec7p l\u00e0 qu\u00e1 tr\u00ecnh s\u1eed d\u1ee5ng c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o tr\u1ef1c ti\u1ebfp \u0111\u1ec3 n\u00e2ng cao nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng …<\/p>\n","protected":false},"author":58,"featured_media":4094,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[57],"tags":[],"class_list":["post-4093","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-van-hoa-doanh-nghiep"],"_links":{"self":[{"href":"https:\/\/mb668s.com\/cam-nang-tuyen-dung\/wp-json\/wp\/v2\/posts\/4093","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mb668s.com\/cam-nang-tuyen-dung\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mb668s.com\/cam-nang-tuyen-dung\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mb668s.com\/cam-nang-tuyen-dung\/wp-json\/wp\/v2\/users\/58"}],"replies":[{"embeddable":true,"href":"https:\/\/mb668s.com\/cam-nang-tuyen-dung\/wp-json\/wp\/v2\/comments?post=4093"}],"version-history":[{"count":2,"href":"https:\/\/mb668s.com\/cam-nang-tuyen-dung\/wp-json\/wp\/v2\/posts\/4093\/revisions"}],"predecessor-version":[{"id":5587,"href":"https:\/\/mb668s.com\/cam-nang-tuyen-dung\/wp-json\/wp\/v2\/posts\/4093\/revisions\/5587"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mb668s.com\/cam-nang-tuyen-dung\/wp-json\/wp\/v2\/media\/4094"}],"wp:attachment":[{"href":"https:\/\/mb668s.com\/cam-nang-tuyen-dung\/wp-json\/wp\/v2\/media?parent=4093"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mb668s.com\/cam-nang-tuyen-dung\/wp-json\/wp\/v2\/categories?post=4093"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mb668s.com\/cam-nang-tuyen-dung\/wp-json\/wp\/v2\/tags?post=4093"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"B\u00e0i](\"https:\/\/cl-wpml.careerlink.vn\/cam-nang-7mb66-xoc-dia\/wp-content\/uploads\/2023\/10\/23102826\/7862381-1024x1024.jpg\")
<\/figure>\nKinh nghi\u1ec7m x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u doanh nghi\u1ec7p t\u1eeb nh\u1eefng \u201cg\u00e3 kh\u1ed5ng l\u1ed3\u201d<\/h2>\n
Khai th\u00e1c s\u1ee9c m\u1ea1nh c\u1ee7a c\u1ea3m x\u00fac<\/h3>\n
\n
L\u1eb7p l\u1ea1i m\u1ed9t th\u00f4ng \u0111i\u1ec7p nh\u1ea5t qu\u00e1n l\u00e0 \u0111i\u1ec1u khi\u1ebfn th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n in s\u00e2u v\u00e0o t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng<\/h3>\n
Khi\u1ebfn m\u1ecdi ng\u01b0\u1eddi lu\u00f4n nh\u1edb \u0111\u1ebfn b\u1ea1n<\/h3>\n
T\u1ea1o n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng<\/h3>\n