{"id":24005,"date":"2026-06-10T11:38:28","date_gmt":"2026-06-10T04:38:28","guid":{"rendered":"https:\/\/mb668s.com\/cam-nang-7mb66-xoc-dia\/?p=24005"},"modified":"2026-06-10T16:36:17","modified_gmt":"2026-06-10T09:36:17","slug":"xin-viec-nganh-thuong-mai-dien-tu","status":"publish","type":"post","link":"https:\/\/mb668s.com\/cam-nang-7mb66-xoc-dia\/tu-van-nghe-nghiep\/xin-viec-nganh-thuong-mai-dien-tu","title":{"rendered":"Xin Vi\u1ec7c Ng\u00e0nh Th\u01b0\u01a1ng M\u1ea1i \u0110i\u1ec7n T\u1eed: V\u1ecb Tr\u00ed, Y\u00eau C\u1ea7u v\u00e0 Chi\u1ebfn L\u01b0\u1ee3c"},"content":{"rendered":"
Xin vi\u1ec7c ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/strong> \u0111ang l\u00e0 l\u1ef1a ch\u1ecdn h\u1ea5p d\u1eabn khi Vi\u1ec7t Nam l\u00e0 m\u1ed9t trong nh\u1eefng th\u1ecb tr\u01b0\u1eddng e-commerce t\u0103ng tr\u01b0\u1edfng nhanh nh\u1ea5t \u0110\u00f4ng Nam \u00c1. Tr\u00ean CareerLink hi\u1ec7n c\u00f3 h\u01a1n 14.370 v\u1ecb tr\u00ed b\u00e1n h\u00e0ng v\u00e0 kinh doanh<\/strong> c\u00f9ng v\u1edbi nhu c\u1ea7u l\u1edbn v\u1ec1 digital marketing trong ng\u00e0nh, t\u1eeb nh\u00e2n vi\u00ean v\u1eadn h\u00e0nh s\u00e0n (Shopee\/Lazada\/TikTok Shop) \u0111\u1ebfn Content Creator, Performance Marketing v\u00e0 E-commerce Manager.<\/p>\n \u2013 Kinh nghi\u1ec7m th\u1ef1c t\u1ebf v\u1eadn h\u00e0nh store (Shopee\/Lazada\/TikTok Shop) c\u00f3 gi\u00e1 tr\u1ecb h\u01a1n b\u1eb1ng c\u1ea5p trong nhi\u1ec1u v\u1ecb tr\u00ed e-commerce.<\/p>\n \u2013 K\u1ef9 n\u0103ng ph\u00e2n t\u00edch d\u1eef li\u1ec7u (\u0111\u1ecdc dashboard Shopee Ads, Google Analytics, Meta Ads Manager) l\u00e0 y\u00eau c\u1ea7u ng\u00e0y c\u00e0ng ph\u1ed5 bi\u1ebfn.<\/p>\n \u2013 E-commerce l\u00e0 ng\u00e0nh h\u1ecdc qua l\u00e0m \u2014 \u1ee9ng vi\u00ean c\u00f3 t\u00e0i kho\u1ea3n shop c\u00e1 nh\u00e2n d\u00f9 nh\u1ecf c\u0169ng c\u00f3 l\u1ee3i th\u1ebf h\u01a1n ng\u01b0\u1eddi ch\u1ec9 c\u00f3 l\u00fd thuy\u1ebft.<\/p>\n<\/div>\n Nh\u00e2n vi\u00ean v\u1eadn h\u00e0nh c\u1ea7n th\u00e0nh th\u1ea1o Seller Center c\u1ee7a Shopee\/Lazada\/TikTok Shop: upload s\u1ea3n ph\u1ea9m, t\u1ed1i \u01b0u title\/description\/keywords, qu\u1ea3n l\u00fd flash sale, theo d\u00f5i t\u1ed3n kho v\u00e0 x\u1eed l\u00fd \u0111\u01a1n h\u00e0ng. Kinh nghi\u1ec7m t\u1ef1 ch\u1ea1y shop c\u00e1 nh\u00e2n \u2014 d\u00f9 doanh thu nh\u1ecf \u2014 l\u00e0 b\u1eb1ng ch\u1ee9ng th\u1ef1c t\u1ebf nh\u00e0 tuy\u1ec3n d\u1ee5ng \u0111\u00e1nh gi\u00e1 cao.<\/p>\n \u1ee8ng vi\u00ean marketing e-commerce c\u1ea7n hi\u1ec3u: Shopee Ads (Search Ads, Discovery Ads), TikTok Ads for E-commerce, Meta Dynamic Ads for Retail v\u00e0 c\u01a1 b\u1ea3n Google Shopping. Bi\u1ebft t\u00ednh ROAS, CPA, LTV v\u00e0 t\u1ed1i \u01b0u ng\u00e2n s\u00e1ch qu\u1ea3ng c\u00e1o theo m\u00f9a v\u1ee5 (campaign sale l\u1edbn nh\u01b0 11\/11, 12\/12). B\u00e0i h\u1ecdc t\u1eeb ngh\u1ec1 th\u1ef1c t\u1eadp sinh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/a> cung c\u1ea5p g\u00f3c nh\u00ecn th\u1ef1c t\u1ebf v\u1ec1 nh\u1eefng k\u1ef9 n\u0103ng \u0111\u01b0\u1ee3c d\u00f9ng h\u00e0ng ng\u00e0y trong ng\u00e0nh.<\/p>\n
<\/p>\n1. Th\u1ecb tr\u01b0\u1eddng vi\u1ec7c l\u00e0m ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/h2>\n
\n\n
\n \nV\u1ecb tr\u00ed<\/th>\n K\u1ef9 n\u0103ng c\u1ed1t l\u00f5i<\/th>\n M\u1ee9c l\u01b0\u01a1ng tham kh\u1ea3o<\/th>\n<\/tr>\n<\/thead>\n \n Nh\u00e2n vi\u00ean v\u1eadn h\u00e0nh s\u00e0n TM\u0110T<\/td>\n Shopee\/Lazada Seller Center, upload SP, qu\u1ea3ng c\u00e1o s\u00e0n<\/td>\n 8\u201315 tri\u1ec7u\/th\u00e1ng<\/td>\n<\/tr>\n \n Content Creator \/ Livestream Host<\/td>\n Script vi\u1ebft k\u1ecbch b\u1ea3n, TikTok\/Reels, gi\u1ecdng n\u00f3i t\u1ed1t<\/td>\n 10\u201325 tri\u1ec7u + KPI<\/td>\n<\/tr>\n \n E-commerce Marketing Specialist<\/td>\n Shopee Ads, Meta Ads, Google Ads, GA4<\/td>\n 15\u201330 tri\u1ec7u\/th\u00e1ng<\/td>\n<\/tr>\n \n E-commerce Manager<\/td>\n P&L, chi\u1ebfn l\u01b0\u1ee3c \u0111a k\u00eanh, qu\u1ea3n l\u00fd team<\/td>\n 30\u201360 tri\u1ec7u\/th\u00e1ng<\/td>\n<\/tr>\n \n Data Analyst \u2013 E-commerce<\/td>\n Python\/SQL, Power BI, A\/B testing, cohort analysis<\/td>\n 25\u201350 tri\u1ec7u\/th\u00e1ng<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n 2. K\u1ef9 n\u0103ng v\u00e0 ki\u1ebfn th\u1ee9c c\u1ea7n c\u00f3 theo t\u1eebng m\u1ea3ng<\/h2>\n
1. V\u1eadn h\u00e0nh s\u00e0n v\u00e0 qu\u1ea3n l\u00fd listing<\/h3>\n
2. E-commerce marketing v\u00e0 qu\u1ea3ng c\u00e1o<\/h3>\n
3. Logistics v\u00e0 fulfillment e-commerce<\/h3>\n