{"id":1495,"date":"2021-11-29T11:27:59","date_gmt":"2021-11-29T11:27:59","guid":{"rendered":"https:\/\/mb668s.com\/cam-nang-7mb66-xoc-dia\/?p=1495"},"modified":"2026-03-25T10:25:05","modified_gmt":"2026-03-25T03:25:05","slug":"7-cach-xay-dung-niem-tin-cua-khach-hang-giup-tang-doanh-so","status":"publish","type":"post","link":"https:\/\/mb668s.com\/cam-nang-7mb66-xoc-dia\/bai-hoc-thanh-cong\/7-cach-xay-dung-niem-tin-cua-khach-hang-giup-tang-doanh-so","title":{"rendered":"7 c\u00e1ch x\u00e2y d\u1ef1ng ni\u1ec1m tin c\u1ee7a kh\u00e1ch h\u00e0ng gi\u00fap t\u0103ng doanh s\u1ed1"},"content":{"rendered":"\n
\"\"\/<\/figure>\n\n\n

Ni\u1ec1m tin c\u1ee7a khách hàng là \u0111i\u1ec1u c\u1ea7n thi\u1ebft \u0111\u1ec3 bán hàng thành công. Khi khách hàng tin t\u01b0\u1edfng b\u1ea1n, h\u1ecd s\u1ebd tin vào nh\u1eefng l\u1eddi h\u1ee9a c\u1ee7a b\u1ea1n, nh\u1eadn l\u1eddi khuyên c\u1ee7a b\u1ea1n, mua hàng c\u1ee7a b\u1ea1n và không ng\u1ea1i gi\u1edbi thi\u1ec7u b\u1ea1n v\u1edbi ng\u01b0\u1eddi khác. Khách hàng s\u1ebd không mua hàng tr\u1eeb khi h\u1ecd tin t\u01b0\u1edfng b\u1ea1n.<\/p>\n\n

Nh\u01b0ng khách hàng ngày nay b\u1eadn r\u1ed9n h\u01a1n bao gi\u1edd h\u1ebft, \u0111\u1ed3ng th\u1eddi có kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn nhi\u1ec1u thông tin và l\u1ef1a ch\u1ecdn h\u01a1n. \u0110i\u1ec1u này khi\u1ebfn vi\u1ec7c l\u1ea5y \u0111\u01b0\u1ee3c lòng tin c\u1ee7a h\u1ecd tr\u1edf nên khó h\u01a1n.<\/p>\n\n

M\u1eb7c dù ni\u1ec1m tin c\u1ee7a khách hàng là m\u1ed9t th\u01b0\u1edbc \u0111o vô hình nh\u01b0ng v\u1eabn có m\u1ed9t s\u1ed1 hành \u0111\u1ed9ng c\u1ee5 th\u1ec3 mà nhân viên kinh doanh có th\u1ec3 th\u1ef1c hi\u1ec7n \u0111\u1ec3 xây d\u1ef1ng m\u1ed1i quan h\u1ec7 v\u1edbi h\u1ecd và giành \u0111\u01b0\u1ee3c ni\u1ec1m tin c\u1ee7a h\u1ecd nhanh h\u01a1n, \u0111i\u1ec3n hình là các \u0111i\u1ec1u sau.<\/p>\n\n

\u0110\u1eb7t nh\u1eefng câu h\u1ecfi hay<\/strong><\/p>\n\n

Thay vì b\u1eaft \u0111\u1ea7u k\u1ecbch b\u1ea3n bán hàng m\u1ed9t cách máy móc khi\u1ebfn khách hàng chán n\u1ea3n, b\u1ea1n nên \u0111\u1eb7t các câu h\u1ecfi hay \u0111\u1ec3 n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c nhu c\u1ea7u c\u1ee5 th\u1ec3 t\u1eeb \u0111ó \u0111\u01b0a ra ph\u1ea3n h\u1ed3i chính xác.<\/p>\n\n

Ví d\u1ee5, \u0111\u1eebng v\u1ed9i vàng nói v\u1edbi khách hàng r\u1eb1ng “Gi\u1ea3i pháp c\u1ee7a chúng tôi có th\u1ec3 giúp b\u1ea1n c\u1ea3i thi\u1ec7n n\u0103ng su\u1ea5t lên 15% và gi\u1ea3m chi phí xu\u1ed1ng 20%”, hãy h\u1ecfi nh\u1eefng câu có k\u1ebft thúc m\u1edf nh\u01b0 “B\u1ea1n c\u1ea3m th\u1ea5y th\u1ebf nào khi có th\u1ec3 t\u0103ng m\u1ee9c n\u0103ng su\u1ea5t \u0111áng k\u1ec3 v\u1edbi chi phí th\u1ea5p h\u01a1n?”.<\/p>\n\n

“B\u01b0\u1edbc \u0111\u1ea7u tiên \u0111\u1ec3 khi\u1ebfn m\u1ecdi ng\u01b0\u1eddi \u0111\u1ebfn v\u1edbi b\u1ea1n \u0111ó là b\u1eaft \u0111\u1ea7u xây d\u1ef1ng ni\u1ec1m tin c\u1ee7a khách hàng.”<\/strong><\/em><\/p>\n\n

Nhìn vào m\u1eaft khách hàng<\/strong><\/p>\n\n

Duy trì giao ti\u1ebfp b\u1eb1ng m\u1eaft khi nói chuy\u1ec7n tr\u1ef1c ti\u1ebfp v\u1edbi ai \u0111ó là m\u1ed9t hình th\u1ee9c giao ti\u1ebfp phi ngôn ng\u1eef quan tr\u1ecdng, \u0111\u1eb7c bi\u1ec7t là khi xây d\u1ef1ng ni\u1ec1m tin c\u1ee7a khách hàng.<\/p>\n\n

Giao ti\u1ebfp b\u1eb1ng m\u1eaft có th\u1ec3 giúp làm t\u0103ng \u0111\u1ed9ng l\u1ef1c \u1edf nh\u1eefng ng\u01b0\u1eddi b\u1ea1n \u0111ang trò chuy\u1ec7n, khi\u1ebfn h\u1ecd có nhi\u1ec1u kh\u1ea3 n\u0103ng tin t\u01b0\u1edfng vào nh\u1eefng gì b\u1ea1n \u0111ang nói. Tuy nhiên, vi\u1ec7c nhìn th\u1eb3ng vào m\u1eaft khách hàng trong su\u1ed1t cu\u1ed9c trò chuy\u1ec7n s\u1ebd khi\u1ebfn h\u1ecd c\u1ea3m th\u1ea5y không tho\u1ea3i mái. Th\u1ebf nên, hãy duy trì giao ti\u1ebfp b\u1eb1ng m\u1eaft trong 7 \u0111\u1ebfn 10 giây m\u1ed7i l\u1ea7n \u0111\u1ec3 th\u1ec3 hi\u1ec7n s\u1ef1 \u0111áng tin c\u1eady.<\/p>\n\n

Gi\u1eef l\u1eddi<\/strong><\/p>\n\n

\u0110ây có l\u1ebd là \u0111i\u1ec1u quan tr\u1ecdng nh\u1ea5t mà b\u1ea1n c\u1ea7n th\u1ef1c hi\u1ec7n. Hành \u0111\u1ed9ng trái ng\u01b0\u1ee3c v\u1edbi thông tin chia s\u1ebb là nguyên nhân khi\u1ebfn h\u1ea7u h\u1ebft các th\u01b0\u01a1ng hi\u1ec7u th\u1ea5t b\u1ea1i vì khách hàng s\u1ebd nhanh chóng m\u1ea5t lòng tin.<\/p>\n\n

N\u1ebfu b\u1ea1n nói r\u1eb1ng b\u1ea1n s\u1ebd làm \u0111i\u1ec1u gì \u0111ó, hãy c\u1ed1 g\u1eafng th\u1ef1c hi\u1ec7n. S\u1ef1 \u0111áng tin c\u1eady c\u1ee7a b\u1ea1n trong hành \u0111\u1ed9ng s\u1ebd có \u1ea3nh h\u01b0\u1edfng \u0111áng k\u1ec3 \u0111\u1ebfn nh\u1eadn th\u1ee9c và s\u1ef1 tin t\u01b0\u1edfng c\u1ee7a khách hàng \u0111\u1ed1i v\u1edbi b\u1ea1n. \u0110i\u1ec1u này cho khách hàng th\u1ea5y r\u1eb1ng b\u1ea1n r\u1ea5t coi tr\u1ecdng h\u1ecd và b\u1ea1n cam k\u1ebft ph\u1ee5c v\u1ee5 h\u1ecd. Và m\u1ed9t khi h\u1ecd tr\u1edf thành khách hàng c\u1ee7a b\u1ea1n, hãy ti\u1ebfp t\u1ee5c th\u1ef1c hi\u1ec7n nh\u1eefng l\u1eddi h\u1ee9a \u0111ó. N\u1ebfu không, h\u1ecd s\u1ebd tìm ki\u1ebfm m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u khác.<\/p>\n\n

Làm \u0111i\u1ec1u b\u1ea5t ng\u1edd<\/strong><\/p>\n\n

Khách hàng th\u01b0\u1eddng t\u1ef1 h\u1ecfi li\u1ec7u b\u1ea1n có th\u1ef1c s\u1ef1 nhi\u1ec7t tình hay ch\u1ec9 \u0111ang c\u1ed1 g\u1eafng \u0111\u1ec3 bán \u0111\u01b0\u1ee3c hàng. Khi b\u1ea1n nói ho\u1eb7c làm \u0111i\u1ec1u gì \u0111ó b\u1ea5t ng\u1edd (th\u01b0\u1eddng không \u0111\u01b0\u1ee3c áp d\u1ee5ng nhi\u1ec1u trong ngành), \u0111i\u1ec1u \u0111ó \u0111\u01b0\u1ee3c hi\u1ec3u là ph\u1ea3n ánh c\u1ea3m xúc chân th\u1eadt c\u1ee7a b\u1ea1n và giúp t\u1ea5t c\u1ea3 hành \u0111\u1ed9ng c\u1ee7a b\u1ea1n tr\u1edf nên \u0111áng tin c\u1eady h\u01a1n.<\/p>\n\n

Các hành \u0111\u1ed9ng b\u1ea5t ng\u1edd có th\u1ec3 bao g\u1ed3m g\u1eedi th\u01b0 c\u1ea3m \u01a1n, quà t\u1eb7ng, chúc m\u1eebng vào d\u1ecbp \u0111\u1eb7c bi\u1ec7t, cung c\u1ea5p thông tin h\u1eefu ích không liên quan tr\u1ef1c ti\u1ebfp \u0111\u1ebfn vi\u1ec7c bán hàng ho\u1eb7c th\u1ef1c hi\u1ec7n m\u1ed9t s\u1ed1 hành \u0111\u1ed9ng chu \u0111áo không rõ ràng vì l\u1ee3i ích c\u1ee7a b\u1ea1n…<\/p>\n\n

\u0110\u1ec1 c\u1eadp \u0111\u1ebfn \u0111i\u1ec3m h\u1ea1n ch\u1ebf<\/strong><\/p>\n\n

Có th\u1ec3 \u0111\u1ec1 c\u1eadp \u0111\u1ebfn nh\u1eefng h\u1ea1n ch\u1ebf \u0111\u01b0\u1ee3c l\u1ef1a ch\u1ecdn c\u1ea9n th\u1eadn liên quan \u0111\u1ebfn s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n. \u0110i\u1ec1u này liên quan \u0111\u1ebfn vi\u1ec7c t\u1ea1o ra các hành \u0111\u1ed9ng b\u1ea5t ng\u1edd nh\u01b0 \u0111ã nói \u1edf trên, vì \u0111\u1ec1 c\u1eadp \u0111\u1ebfn các \u0111i\u1ec3m h\u1ea1n ch\u1ebf là \u0111i\u1ec1u th\u01b0\u1eddng không \u0111\u01b0\u1ee3c mong \u0111\u1ee3i nh\u01b0ng l\u1ea1i giúp b\u1ea1n chi\u1ebfm \u0111\u01b0\u1ee3c ni\u1ec1m tin c\u1ee7a khách hàng. \u0110\u01b0\u01a1ng nhiên, b\u1ea5t c\u1ee9 \u0111i\u1ec1u gì h\u1ea1n ch\u1ebf \u0111\u01b0\u1ee3c ch\u1ec9 ra ph\u1ea3i là t\u01b0\u01a1ng \u0111\u1ed1i nh\u1ecf và d\u1ec5 dàng \u0111\u01b0\u1ee3c bù \u0111\u1eafp b\u1eb1ng nh\u1eefng \u0111\u1eb7c \u0111i\u1ec3m tích c\u1ef1c.<\/p>\n\n

Chia s\u1ebb bí m\u1eadt<\/strong><\/p>\n\n

Nh\u1eefng câu nói nh\u01b0 “Tôi mu\u1ed1n chia s\u1ebb v\u1edbi b\u1ea1n m\u1ed9t bí m\u1eadt” ho\u1eb7c “H\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u không bi\u1ebft \u0111i\u1ec1u này, nh\u01b0ng …” s\u1ebd giúp b\u1ea1n t\u1ea1o \u0111\u01b0\u1ee3c ni\u1ec1m tin v\u1edbi khách hàng. T\u1ea5t nhiên, nh\u1eefng “bí m\u1eadt” mà b\u1ea1n cung c\u1ea5p ph\u1ea3i là nh\u1eefng \u0111i\u1ec1u có th\u1ec3 chia s\u1ebb v\u1edbi khách hàng nh\u01b0ng không ph\u1ea3i là ki\u1ebfn \u200b\u200bth\u1ee9c ph\u1ed5 bi\u1ebfn.<\/p>\n\n

Nói v\u1ec1 \u0111\u1ed1i th\u1ee7 m\u1ed9t cách trân tr\u1ecdng<\/strong><\/p>\n\n

B\u1ea1n nên tránh \u0111\u1ec1 c\u1eadp \u0111\u1ebfn \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh n\u1ebfu có th\u1ec3, nh\u01b0ng \u0111ôi khi b\u1ea1n s\u1ebd c\u1ea7n ph\u1ea3i nói v\u1ec1 h\u1ecd. Lúc này nên tránh nói x\u1ea5u v\u1ec1 \u0111\u1ed1i th\u1ee7, ngay c\u1ea3 khi \u0111ó là s\u1ef1 th\u1eadt b\u1edfi \u0111i\u1ec1u này ch\u1ec9 khi\u1ebfn b\u1ea1n trông thi\u1ebfu chuyên nghi\u1ec7p và không \u0111áng tin c\u1eady.<\/p>\n\n

Hãy th\u1ec3 hi\u1ec7n s\u1ef1 khiêm t\u1ed1n và s\u1eed d\u1ee5ng \u0111i\u1ec3m m\u1ea1nh c\u1ee7a công ty b\u1ea1n \u0111\u1ec3 thu hút s\u1ef1 chú ý thay vì khai thác \u0111i\u1ec3m y\u1ebfu c\u1ee7a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh tr\u1ef1c ti\u1ebfp. Ví d\u1ee5, “Công ty X cung c\u1ea5p h\u1ec7 th\u1ed1ng b\u1ea3o m\u1eadt toàn di\u1ec7n, nh\u01b0ng chúng tôi còn có m\u1ed9t s\u1ed1 tính n\u0103ng b\u1ed5 sung nh\u01b0…”.<\/p>\n\n

Có \u0111\u01b0\u1ee3c ni\u1ec1m tin c\u1ee7a khách hàng là ph\u1ea7n quan tr\u1ecdng nh\u1ea5t c\u1ee7a quy trình t\u1ea1o ra m\u1ed9t m\u1ed1i quan h\u1ec7 lâu dài mang l\u1ea1i l\u1ee3i ích cho t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi có liên quan. B\u1ea1n \u0111ã tìm th\u1ea5y cách hi\u1ec7u qu\u1ea3 nào khác trong vi\u1ec7c xây d\u1ef1ng lòng tin v\u1edbi khách hàng ti\u1ec1m n\u0103ng, hãy chia s\u1ebb cùng CareerLink nhé.<\/p>\n\n

Hà Ph\u01b0\u01a1ng<\/strong><\/p>\n\n","protected":false},"excerpt":{"rendered":"

Ni\u1ec1m tin c\u1ee7a khách hàng là \u0111i\u1ec1u c\u1ea7n thi\u1ebft \u0111\u1ec3 bán hàng thành công. Khi khách hàng tin t\u01b0\u1edfng b\u1ea1n, h\u1ecd s\u1ebd tin vào nh\u1eefng …<\/p>\n","protected":false},"author":58,"featured_media":11049,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[61],"class_list":["post-1495","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bai-hoc-thanh-cong","tag-doanh-nghiep"],"_links":{"self":[{"href":"https:\/\/mb668s.com\/cam-nang-7mb66-xoc-dia\/wp-json\/wp\/v2\/posts\/1495","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mb668s.com\/cam-nang-7mb66-xoc-dia\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mb668s.com\/cam-nang-7mb66-xoc-dia\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mb668s.com\/cam-nang-7mb66-xoc-dia\/wp-json\/wp\/v2\/users\/58"}],"replies":[{"embeddable":true,"href":"https:\/\/mb668s.com\/cam-nang-7mb66-xoc-dia\/wp-json\/wp\/v2\/comments?post=1495"}],"version-history":[{"count":1,"href":"https:\/\/mb668s.com\/cam-nang-7mb66-xoc-dia\/wp-json\/wp\/v2\/posts\/1495\/revisions"}],"predecessor-version":[{"id":2081,"href":"https:\/\/mb668s.com\/cam-nang-7mb66-xoc-dia\/wp-json\/wp\/v2\/posts\/1495\/revisions\/2081"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mb668s.com\/cam-nang-7mb66-xoc-dia\/wp-json\/wp\/v2\/media\/11049"}],"wp:attachment":[{"href":"https:\/\/mb668s.com\/cam-nang-7mb66-xoc-dia\/wp-json\/wp\/v2\/media?parent=1495"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mb668s.com\/cam-nang-7mb66-xoc-dia\/wp-json\/wp\/v2\/categories?post=1495"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mb668s.com\/cam-nang-7mb66-xoc-dia\/wp-json\/wp\/v2\/tags?post=1495"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}